Website Auditing Services

Comprehensive website audits – improving the quality of your website

Auditing or analysing your website uncovers hidden problems that could be undermining your site and helps to improve quality, browser compatibility and usability, which results in a better, more successful, website.

Our website analysis services break down into 6 core areas.

Functionality Review

Reviewing the main functional aspects of the website to ensure that they work correctly.

  • Users hate errors and will abandon purchases or exit websites that have issues.
  • Small issues undermine confidence in your website (and sometimes your business too).
  • More severe problems can directly affect how much money you make from your website.
  • We find these issues and report back to you so they can be fixed.

Browser Compatibility Review

Checking your site in the major web browsers including IE7, IE8, IE9, Firefox and Google Chrome.

  • Browser testing is vital to pick up potentially serious issues affecting your site visitors.
  • Web browsers utilise different technology and so there can be big differences between them.
  • Older web browsers do not deal with more modern methods very well, especially IE7 and IE8.
  • New web browsers are regularly released and your website needs to be checked in each major new web browser.
  • Our browser compatibility review will check your website thoroughly in each of the main web browsers.

Mobile Compatibility Review

Checking your site on the main mobile devices including iPhone, iPad and Android.

  • Testing across all major mobile devices as standard.
  • Covering latest operating systems for iPhone, iPad and Android devices.
  • Testing of mobile sites and native apps.
  • Checking responsive design works across a range of screen sizes.
  • Testing that your full site works correctly on a mobile browser.

Usability Review

Focusing on elements of your website that are confusing for a typical user or where the user experience could be improved.

  • Finding problems that frustrate your website visitors.
  • Discovering areas that may reduce conversion rates and affect repeat visits.
  • Reporting on consistency of layout, styles and fonts that could make your site more difficult to use.
  • Can encompass testing with real users.

Accessibility Review

Reviewing the main accessibility aspects and checking that the website complies with accessibility best practice guidelines.

SEO Review

Uncovering issues affecting the full user experience.

  • Identifying any specific areas where your search engine optimisation is lacking or needs attention.
  • Discovering areas that may reduce conversion rates and affect repeat visits.
  • Reporting on consistency of layout, styles and fonts that could make your site more difficult to use.
  • Can encompass testing with real users.

What You Get

  • Comprehensive audit of your website covering the areas described above.
  • Full breakdown of what has been reviewed.
  • All bugs and issues found entered into our bug tracking system.
  • Online access account to view bug details.
  • All bugs and issues described and complete with screenshots, URLs and a priority level.
  • Recommendations as to any further steps required.

Examples Of What We Find

Here is a brief overview of the kind of issues we regularly find during a typical website audit. These are real issues found when reviewing and auditing websites.

  • A large special offer graphic on every page was still linking to the development site and so users were being inadvertently misdirected to the wrong place.
  • A link to the terms and conditions page during the checkout process producing an error, which meant the terms and conditions could not be read by the user. Almost certainly resulted in a lower level of orders.
  • The main navigation for a website was found to be broken and unusable when viewing the website in the Safari web browser.
  • The main graphical panel for a website had functionality where a series of images were displayed in a slideshow. This worked correctly in Google Chrome but only displayed the final slideshow image in Firefox 3.6.
  • A huge variety of broken links, spelling mistakes, poor site search results, browser related layout problems, images not displaying correctly, words not making sense, enquiry forms not working and the main contact email address for a website returning a ‘user not found’ bounce message.

The above issues were found on websites about to launch or recently launched, were produced by reputable digital and web design agencies and many of the items found could severely damage sales, enquiries and the reputation for the client whose website it was.

Even a basic website audit can find major issues in a website and reduce the likelihood of them being found by users trying to make a purchase or discover more details about a company’s products or services.

Issues such as those described above will switch users off to your website and generally they won’t come back.

Contact Us

Have a testing requirement you would like to discuss? Please contact us using the methods below.

Send us an enquiry