Technical SEO Testing

Introduction to SEO Testing

When developing a new website it is important to make sure that all the SEO aspects are in place from launch and that there are no delays in tackling potential SEO problems.
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The reason for that is, if you are moving from an old site to a new site, significant problems can occur with search engine rankings, inbound links and other areas, which can be tested beforehand to make sure they are not going to be a of concern.
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Having WebDepend test your SEO is another area you no longer need to worry about ahead of launching a new website.
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Typical SEO areas we cover

The SEO aspects that we cover during a technical SEO assments can vary between projects and the agreed scope of the testing. For a CMS website or ecommerce project, our SEO testing typically includes the following areas, however, this is not the limit of what we can cover.

Bugs raised

3.52

Bugs Per Tester Hour (BPTH)

Title tags – whether missing or duplicated

Meta description tags – whether missing or duplicated

Alt tags – relevant alt tags on images.

URL structure for search engine friendly URLs.

Broken links – we check both internal and external links.

We look for content that search engines may believe is hidden from view.

We check that XML sitemaps are present and structured correctly.

We make sure people can find the human readable sitemap and follow the links.

Checking social aspects for LinkedIn, Facebook, X, Instagram, YouTube, Tiktok, etc.

Checking that analytics code is in place on each page.

Any other aspects that may affect SEO performance.

The above areas are not the limit of what we test, each project is different and has individual requirements.

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SEO Testing

SEO Testing Services

Technical SEO Testing is one of the testing types that are included in our Testing Services - whether that is Testing On Demand or Retained Testing, or a project-based service for testing new websites or web applications.

We also assess SEO as part of a full website audit for CMS sites or Ecommerce sites.

Let's have a chat to talk about technical SEO testing for your web project.
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Let's talk

SEO Testing Projects